After eight years, Wellington mobile phone technology company Run The Red is still growing by 500 per cent a year. Its text-savvy fingers are alreadt in many pies, and the potential of one of its innovations is yet to be realised in full.
New Zealand Post is trialling a service that will let utilities such as power and phone companies send reminders to customers via text message, giving them an opportunity to pay their bills before they lose prompt payment discounts or face other sanctions.
