News Archives 2006 |
Select an archived news item from the list below. |
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16 December 2006 |
| Text dobbing scheme for drink-drivers |
The Dominion Post
Adam Ray |
A world-first road safety initiative urges teens to dob in their friends by text message, with the drink-drivers then getting a sobering phone call warning them not to drive. |
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15 December 2006 |
| Text message drink-drive campaign a hit |
| Scoop |
An innovative Land Transport New Zealand ad campaign has seen thousands of young drinkers send sober driving messages to their mates where they need them most – in the pub. |
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22 november 2006 |
| Air Force Goes Special Ops |
| Scoop |
Get ready to Bring It On! That’s the key message from the Royal New Zealand Air Force (RNZAF) over the next three months as Air Force Special Ops takes flight. |
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06 September 2006 |
| Air Force Gets Savvy With Text Messaging Defence |
| NZPA |
People interested in a career with the air force will soon be able to investigate their options by text. |
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31 August 2006 |
| Minister supports "Get The Msg" on drugs |
The "Get the Msg!" initiative announced today by the New Zealand Drug Foundation, Vodafone and Run The Red, a new-technology company that has provided the technical support for the venture, has got the support of Jim Anderton, the Associate Minister of Health and Chair of the Ministerial Committee on Drugs. |
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14 August 2006 |
| Half of contact via text for Working for Families |
Inland Revenue has just finished using its first SMS campaign to let the public know about its Working for Families initative. The text channel allowed families to check their eligibility for the assistance package by texting. |
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may 2006 |
| Strategic 100: The most strategically important NZ ICT firms |
Following are the 25 most strategically important New Zealand IT vendors, based on our panelists coming from both public and private sectors.
These NZ ICT vendors have experienced exponential growth locally, and in most cases, internationally. |
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06 March 2006 |
| Rock, Paper, Scissors wins Gold at RSVP awards! |
The Telecom Mobile RPS campaign was in the spotlight again last week with TOUCH/CAST and partners walking away with a Gold award for 'Best Mobile Marketing' campaign last Friday at the Marketing Association RSVP awards |
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03 JANUARY 2006 |
| NZ TXT record blown out of the water! |
160Characters
Mike Grenville |
Nearly 100,000 people entered a text message based competition in New Zealand to be the one to push the button to sink a real battleship |
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